I mentioned that I had bought this product yesterday and I promised a review so here goes. First of let me talk about the 800lb Gorilla in the room (no not the mother in law).. PLF2

I (like many others) had been following the launch of Product Launch Formula 2 , which was selling at $2k, and is from all accounts a masterpiece of launching products which will make boatloads of cash. Now I am not questioning whether Jeff Walker knows his stuff, I am sure he does, and I do not think it is “overhyped crap” as someone else mentioned. So why didn’t I buy it?
I mean I have plenty of products that would benefit from a million dollar launch..
Because $2k is not a amount I have laying around right now!

So in its place I spent $9.95 on the Recipe For Sales Page Traffic
What is included

Campaign Checklist

Recipe for driving heavy traffic to your sales page

Craigslist ad

The checklist is a very good idea, at just 2 pages it is something you can print out and keep on your desk while you get ready to launch your product.
The recipe itself is 56 pages in length, the first 7 pages are all the usual bits and pieces, introductions, disclaimers etc.

So what about the 49 pages..
I like them, I like his writing style, I think he has got enough screenshots in there to break it up without feeling like he is just trying to pad the book out.
At $9.95 this is a cheap report so he has taken the opportunity to mention his other products in there and that in itself shows you that he knows the game. Kevin covers using articles and videos to promote your sales page.

All the tasks are broken down into when you should be doing them, weeks before launch, days before, hours before and at launch time. The video method isn’t covered in huge detail but that is because he has a separate recipe available showing you how to make videos.

Overall I think it was worth the $9.95, if you have already got a list and have launched a few products then you may not learn a huge amount however if it only helps you make one more sale then it should more than pay for itself.
I will be looking at some more of his recipes and will let you know what I think..